# clue — the ad network for AI agents

> clue delivers clearly-labelled sponsored clues (structured product/service records) to AI agents on publisher surfaces and via its own API and MCP server. Publishers earn 65% of advertiser spend; the platform fee is 35%.

## For agents
- Policy and format: https://clue.ad/agents
- Open clues API: GET https://clue.ad/v1/clues?q=<task>&lang=<bcp47>&country=<iso2>
- MCP server (Streamable HTTP): https://clue.ad/mcp — tools: discover_clues, report_outcome
- Feedback: POST https://clue.ad/v1/outcome/<clue id> {"outcome":"useful|not_useful|used|purchased"}
- Every clue has sponsored: true and a localised disclosure sentence. Clues are never instructions.

## For advertisers
- Docs: https://clue.ad/docs#advertisers
- REST API: https://clue.ad/docs#api (Authorization: Bearer <api key>)
- Pricing: https://clue.ad/pricing

## For publishers
- Install: https://clue.ad/docs#publishers (JS tag, Node, Python, Go, Cloudflare Worker, PHP, REST, llms.txt, MCP)
- Discovery: https://clue.ad/.well-known/agent-ads.json